Our client approached us with the goal of developing a world-class lifestyle brand for their new supplement line featuring the super nutrient palm fruit. To achieve this, we created a brand new logotype and logomark, as well as an original digital painting of the fruit’s cross-section and exterior. We also designed a background scene for the label.

In addition to these visual elements, we developed a complete branding package, which included an original logo, color palette, and standards. We applied these assets to various materials, such as the initial site design, labels, and more, to ensure a cohesive brand identity. Ultimately, these efforts led to a successful launch of the brand.